Packaging is an essential part of any product. Packaging can speak loudly and do much of your marketing. Many businesses don’t stress enough, which can sometimes lead to a drop in their marketing game.
We’ve put together some interesting facts about product packaging to help you make yours stand out.
Bubble Wrap was invented by a mistake
Marc Chavannes and Alfred Fielding, an engineer, accidentally created bubble wrap when they were trying to make 3D wallpaper. Bubbles were created to give texture to walls. It is now being used for something completely different. Traveling is made easier by the texture bubbles.
Coca-Cola is the first product to be sold in a packaging
Coca-cola’s iconic packaging is undoubtedly its best. Its distinctive red color makes it stand out from the crowd. Although the brand and the theme of the company have changed over time, they were not always the same.
They sold it in pharmacies when it first began to be sold. John Pemberton changed the way he packaged his drink. The drink was packaged in a glass container, sealed with a metal cap and given a paper label. It has changed a lot since then.
Many other brands followed the trend and began to add personalized touches to their product packaging. Although it’s easy to do, it can make a big impact. If you don’t have any boxes or packaging, but you want to be creative, you can add custom tape. Custom tape is very popular right now. Custom tape is becoming more popular as it’s one of the most effective ways to identify your product.
The first product to have a plastic container was milk
The first ever plastic container was used for milk. In the 1940s, milk companies started using waxed paper containers for storing their milk. Plastic containers were becoming more popular in product packaging during the 1960s. Polyethylene, a lightweight but strong material, made this possible. Many products today, including food, drinks, cosmetics, cleaning supplies, and other items, are packaged in plastic containers.
It’s possible that the coffee smell we all love might be fake
According to research, coffee is one of the most appealing fragrances in the entire world. The aroma is a key component of the product’s appeal. The problem is that the product might not have the same intensity of aroma if it is packed in plastic bags or glass bottles. They want the product to grab the attention of the customer from the moment they open the lid.
Companies tend to use a specific type of synthetic scent. The fragrance is applied under the lead before sealing the jars. It is immediately attracted to the jars once they are opened. It’s fascinating to see that companies don’t rely on our visions any longer; they want to please us with other senses.
Cereal Boxes are the Inspiration Behind Barcode
Norman Woodland, the inventor of the barcode was trying to create an automated information-reading system. His brilliant idea was to create a series of machine-readable stripes with different widths. He was unable to complete his creation when he saw a clerk scan a cereal box.
The idea was that barcodes could be used to scan products at supermarkets. Barcodes can be used in supermarkets, bookstores, airports, as well as other places where computers scan data automatically.
The First Cardboard Box was Created in England
The first ever cardboard box was made in England. This cardboard box was made from paper that had been glued together and was used for shipping goods. Many businesses used drums and barrels to ship their goods before this invention. Because they are lighter and easier to make, cardboard boxes gained popularity quickly.
Today, cardboard boxes are still used for shipping goods. They can be customized to fit the needs of the product. They can also be recycled, making them an environmentally friendly option.
The right packaging can reduce environmental waste
According to estimates, packaging accounts for around one-third of all solid waste produced globally. Businesses must use recyclable and sustainable packaging materials.
Recyclable plastic bottles can be used to make new bottles. For example, recycled cardboard boxes can be turned into new bottles. This can help companies reduce their annual garbage production. It’s a smart idea to choose recyclable and sustainable packaging for goods. This will help reduce packaging waste.
Zero Waste Packaging Isn’t a Scam
Most people mistakenly believe that the company is a fraud based on its name. This idea is being promoted by many companies. Shampoo bars are a product that can be zero-waste, while shampoo bottles create a lot of waste.
Lush cosmetics is a great example of unique packaging. Lush uses edible packing peanuts as protective packaging. Although it’s not the main purpose of bubble wrap, it does the job and can be eaten. This increases your interest in the company, and it also shows that the product is biodegradable and beneficial for the environment.
These are just a few of the fascinating facts about product packaging. These are some of the interesting facts you can use when designing your product packaging.